Liz Smith, Vice President – Sales , SugarCRM visited Dubai, during GITEX- 2010, to attend a Break Fast event organised by M/S Network Gulf Information Technology(NGIT), the regional Partner of SugarCRM. The event was well received and attended by decision makers of many major corporates and organizations in the region. Addressing the attendees, Ms. Smith said that SugarCRM sees great potential and considers this region as a key to their future growth. In light of this, the company plans to have an increasing focus on the region in the coming years. She also mentioned that she is looking at feedback from the participants to better understand the specific requirements of the region.
She praised the continuous effort of NGIT in general and Mr. Dileep VS & Arindam Baruah, for working hard to create market awareness about the product and building a strong platform for SugarCRM adoption.
The event included a live demonstration of SugarCRM 6, the new edition of SugarCRM which was liked by all the attendees for its enhanced usability features and look & feel. The attendees found the experience of seeing and listening to the creators of the product a great experience and appreciated their commitment.
A major portion of the event was dedicated to an exhaustive techno-commercial discussion, where the participants had an open platform to discuss all their questions directly with Ms. Smith and the SugarCRM team from NGIT. This session was an eye opener to the participants, many of whom used the opportunity to commit themselves to rolling out CRM on a SugarCRM platform.
Overall it was one of its kind event and surely a lot was taken back by the attendees on SugarCRM. On conclusion many of the participants were looking forward to similar events from SugarCRM & NGIT in the future.